The Secret to Home Staging

By NYIAD Jewelry Mentor on May 6th, 2015

With the New York Institute of Art and Design you can learn interior design online, and so we like to provide free tips for interior designers. Enjoy!

The Secret to Home Staging

These days, home owners, realtors, and interior designers are all showing an increased interest in home staging. And why wouldn’t they? Staging a home to sell has been proven to do three things:

  1. Increases the likelihood a property is sold
  2. Increases the speed that a property is sold
  3. Increases the price at which a property is sold

Home staging is a very specialized technique that lives under the umbrella of interior design. And it is becoming an industry all on its own.

According to the National Association of Realtors, the average staging investment is 1-3% of the home’s asking price, and generates a return of about 8-10%. By spending the money to make the home look better, you increase the selling price. That’s the goal of any staging job.

Want to know the secret to successful home staging? It lies in your ability to allow potential buyers or renters to visualize themselves living there.

Sounds simple enough, but it takes work. You have to be willing to invest time and money in making the home look move-in ready.

Buyers don’t want to see a bare space. That makes it more difficult to imagine what it would be like to live there. But they also don’t want to see a “lived-in” space, exactly the way the current owner has it. They want to see the ideal layout and the ideal décor. And that’s where successful home stagers earn their money.

The most important rooms in the house for any staging project are the kitchen, the bathrooms, and the main living space. Those are the rooms where the most time will be spent, and can be the difference between a buyer making an offer or passing.

You must learn to see the home the way a potential buyer would. They want a home that’s clean and free of clutter. They want bright spaces. They want fresh paint and comfort.

Want to learn more about interior design and home staging? NYIAD’s interior design course can help. Request your free course catalog today!


CLOSE